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Tuesday, December 28, 2004

Songfacts. Neat site.

Freedom Of Choice by Devo
Album: Freedom Of Choice
Date: 1980

Songfacts: You can leave comments about the song at the bottom of the page.

Devo was founded by Jerry Casale and Mark Mothersbaugh, who met at Kent State University. Here's what Jerry says about this:
"We loved that song very much when we were creating it. It was about how people were throwing away their freedom of choice into meaningless choices like between Pepsi and Coke, or pink fur shoes or blue suede shoes. Just mindless consumerism, they'd rather not be free, they'd rather be told what to do, because that's what appeared to us was the case, especially in the Reagan years. That was a very Devo position - Freedom Of Choice is what you've got, Freedom From Choice is what you want."

The lyrics about the dog in ancient Rome who had 2 bones are based on an old Aesop's fable about a dog that's walking across a bridge with a bone in his mouth. He looks down in the water and sees another dog with a bone, and he gets so upset that he finally goes to attack the other dog and loses his bone. Or, as Mark Mothersbaugh explains, "It could have been about the Cocker Spaniel that lives in my house. There's 2 Pugs, and if I give the Cocker Spaniel a treat, she's happy until I give one to the other dogs, and then she drops hers and can't believe that they have the treats too. She thinks they've gotten her treats, so she's upset until that's over."

Jerry Casale: "Today, when people use Devo's music in commercials, they either completely miss the point or excise the irony on purpose. Target used 'It's A Beautiful World,' and of course, left out the line 'For you, for you, but not for me.' They just made it a beautiful world straight up. That Freedom Of Choice ad by Miller Lite shows a guy making his Freedom Of Choice by stepping out of the way of this line of human dominoes that has been falling for 30 seconds. He's finally smart enough to back up and let it pass him by as he grabs his beer. The same with "Whip It," which has been used to sell Swiffer."

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